Wonderbra Lingerie has been an influential brand in the world of women's lingerie; wonderbra has been instrumental in revolutionising the lingerie industry. Wonderbra started its life in 1939 when a Canadian Lady Corset Company began to manufacture and market bras under the wonderbra label in Montreal Canada. This bra was created because the founder wanted to make a well fitting, good quality bra in the mid-priced range. What is most amazing about wonderbra is that the company has continued to grow and have become inovators in their field.
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The first push up bra that wonderbra created was the Dream Lift, this bra was launched in 1963, this bra was one of the greatest fashion creations in history, with this bra selling 1.6 million units worldwide they even earned themselves a place in the Guiness world Book of Records. In the 1970s wonderbra was repositioned as a fashionable and sexy brand and became the Canadian market leader with advertising campaigns focusing on becoming more visible icons of female sex appeal the goal was to have women see their Wonderbra bras as a cosmetic beauty enhancer rather than a functional garment .
Amazingly Wonderbra did not become a household name in the US until the 90s with the advert "Hello Boys” The brand became so popular that the bras were selling at a rate of one every 15 seconds with most stores selling out in hours. Wonderbra are famous for their problem solving properties if you are looking for a push up to plunging to strapless bra to increasing cup sizes without having to go under the knife wonderbra have no doubt created the solution. Since 1994 Wonderbra has expanded from a single push up design into a full range of lingerie most recently Wonderbra has again experienced fantastic demand for the Wonderbra Ultimate Strapless Bra which became an instant best seller.
Some of the Features that make Wonderbra famous are:
- Plunging Cups
- Molded Shapes
- Prints and Patterns with Luxiourous feel
- Worlds first Strapless Bra that has no straps
- Sizes from 30 to 38 A to G cups.